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Designer, at your service.

I'm Shannon, a two-time founding product design generalist and proud dog mom. I help companies grow by designing ethical, empathetic experiences that people love to use. With over 11 years of experience leading end-to-end design, including 3 years in management, I've honed my ability to make positive impacts collaboratively and efficiently while sneaking in moments of delight. See some examples of my work, below.

Experience

Mobile Ticketing App for Public Transit

How I increased app store ratings, improved client satisfaction, and reduced customer support calls with a comprehensive redesign that prioritized user needs.

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Visual Design for a Health
Insurance Marketplace

How I increased conversion rates with a visual redesign.

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AI-powered Financial Prediction
and Management SaaS for SMBs

How I crafted a greenfield design for pilot testing, resulting in
100% conversion from free to paid memberships.

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Launching a New Design System

How I built a design system, resulting in system growth,
company-wide adoption, and expedited a company rebrand.

Tensor Financial

  • Founding Designer - Created net-new designs for FinTech startup using AI for SMB

  • Brand & Marketing - Designed and developed first company website for MVP product launch

Stride

  • End-to-End Product Development - Lead design for “Hero” feature that increased recommended product selection by 70%. 

  • Design System Leadership - Collaborated with engineering to build Stride’s first company-wide design system that reduced rebrand implementation time from 4 months to 2 weeks.

  • User Research Practice - Initiated and managed Stride’s first ongoing user research practice, conducting weekly interviews, user tests, and feedback sessions; created action plans

  • UX/UI - Created low- and high-fidelity Figma mock-ups and prototypes for feedback and user testing.

Five9 - Senior UX Consultant

(Slalom Consulting) 

  • UX/UI - Co-designed early concept Work Force Automation tool

  • User Research Leadership - Interviewed end-users and stakeholders and presented themes to leadership

moovel - Director of Product Design

  • Team Leadership - Built and led a team of 10 designers, responsible for the UX of mobile and web products for over 5 million transit riders across 17 transit agencies, including Android and iOS apps for mobile payments, a companion eCommerce website, Android app for Fare Inspectors, and web-based back office management tool.

  • Project Success - Oversaw the merger of two design teams post-acquisition, leading strategy workshops to unify product aesthetics and functionality.

  • Strategy - Developed project plans and delivery milestones for cross-departmental design system initiatives.

  • User Research Practice - Ran qualitative research, including ethnographic studies, guerilla usability interviews in Pioneer Square, surveys, and workshops that informed product direction

Volunteer Work

  • Website Design and Development - Designed and built website for non-profit artist studio Maker Space in Yakima, WA (in progress)

  • Graphic Design - Designed graphic wrap for Mobile Shower Trailer for Yakima Neighborhood Health services, a healthcare center in Yakima, WA that brings services to people experiencing homelessness

Education

  • MFA - Applied Craft & Design
    Pacific Northwest College of Art & Oregon College of Art and Craft

  • BA - Psychology & Spanish
    New York University, Magna Cum Laude

Goldman Sachs - Senior UX Consultant

(Slalom Consulting) 

  • UX/UI - Co-designed first web-based SBLOC application for brokers and consumers, streamlining financial workflows.

  • Design System Leadership - Created and managed a Figma component library across 5 designers working simultaneously.

  • Design Critique Leadership - Coordinated design critiques for consistency for the end-to-end experience.

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